Recommended Reading

I've enjoyed choosing the books to give to colleagues as a thank you for presenting and/or attending our SF/IABC meetings. Feedback from the recipients is all good--lot's of useful tips, a even few laughs here and there. Here's what we're reading:

Eats, Shoots & Leaves: The Zero Tolerance Approach to Punctuation
by Lynne Truss

E-Mail: A Write It Well Guide--How to Write and Manage E-Mail in the Workplace
by Janis Fisher Chan

The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right
By Debbie Weil

Bob Bly's Guide to Freelance Writing Success: How to Make $100,000 a Year As a Freelance Writer and Have the Time of Your Life Doing It
by Robert W Bly

Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
by Robert Scoble and Shel Israel

All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
by Seth Godin

The Brand Called You: The Ultimate Brand-Building and Business Development Handbook to Transform Anyone into an Indispensable Personal Brand
by Peter Montoya and Tim Vandehey

Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients
by Jay Conrad Levinson and Michael W. McLaughlin