Compelling content, on deadline.

Engage clients with expert storytelling

Hello! I'm Cathy Chatfield-Taylor, Freelance Writer & Principal of CC-T Unlimited. My goal is to deliver compelling content that engages and inspires your clients and prospects.

I use expert storytelling techniques to relate the challenges your industry faces, and reveal the innovative people and technologies behind successful solutions. Technology, architecture, engineering and construction are my areas of expertise.

Ask about these B2B content marketing strategies:

• Compelling technology and innovation articles
• Engaging feature stories, case studies and project profiles
• Creative copy for blog posts and online newsroom publications
• Tech-savvy white papers, how-to guides and journal articles

Effective content marketing calls for fresh takes on your markets, services, projects and people.

Let's tell your story! Call 772.600.7570 or email me for a free consult.

SEO articles help product managers find Planview resources

As a global leader in work and resource management, Planview makes it easier for organizations to learn about its products and solutions with a robust resource center. Articles that have been keyword optimized for search engines help to generate in-bound traffic, and cross-links to related resources introduce other Planview solutions.

One of Planview's search marketing goals is to rank in the top three organic search results for targeted keywords. I've been working on a series of SEO articles covering targeted solutions as part of a campaign to optimize  resource center search traffic. Stay tuned ... .

Product Portfolio Management for the C-suite
Planview, June 2018

Blog post ranks No. 1 in targeted keyword search

Native MKTG helped GPL Technologies gain visibility among visual effects producers with a clever SEO post that riffs on a pop culture movie. Packed with seven keywords, the post ranked No. 1 in Google’s organic search results for “managed services provider” VFX (viewed 04.16.18). I ghostwrote the post for Native MKTG.

Ghost in the Machine — 5 Ways IT Managed Services Can Make You a More Efficient VFX House
GPL Technologies, April 2018

EWB-USA Celebrates Another Successful Water Project

EWB-USA Jacksonville Professional Chapter project team members at work.

Engineers Without Borders (EWB) USA takes on sustainable engineering projects that help communities live healthy, productive lives. The EWB-USA Florida Professional Chapter is wrapping up work in Honduras' Nahuaterique Region, where the chapter partnered with an NGO to deliver drinking water to two villages. I volunteered to write a story for EWB-USA's blog to show how both the villages and volunteers benefited, and to encourage new volunteer recruits.

Powered by volunteer engineers and professionals, each EWB-USA project takes about five years to plan, design, build and turnover. Projects are built in partnership with the communities they serve, and members of the community learn how to operate and maintain the projects before EWB-USA closes out the engagement. EWB-USA has worked in 46 countries on 5 continents to find engineering solutions for potable water supplies, sanitation, bridge crossings, sustainable food sources and other critical services.

Bringing Water Down the Mountain in Honduras' Nahuaterique Region
EWB-USA Blog, Feb. 9, 2018